curio

psychology

Random Inbox Rewards Train the Habit

Open your inbox 10 times and find nothing. Then one urgent reply lands on the next check, and that surprise teaches your attention to keep coming back.

The habit was never about email. It is your brain collecting chances at a small unpredictable prize — the same uneven schedule that keeps a slot machine fed.

Fixed checking windows break the spell, because with nothing left to win the inbox turns back into plain mail.

Source: en.wikipedia.org

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